Learn More About Our Animation Process and Pricing

OUR MEDICAL ANIMATION PROCESS AND PRICING

Our team of experts work together creating engaging medical animations to accurately convey complex science. Our animators and illustrators use their technical knowledge and artistry to create visuals that are both scientifically correct and visually captivating. We have extensive experience in the healthcare industry and can provide valuable insights for creating stunning animations to explain your MoA /MoD, medical device, or therapeutic. We are committed to your satisfaction and will work together to tell your story in the most impactful way possible.

FIRST WE BEGIN BY DEFINING THE PROJECT SCOPE AND COST

Three Contributing Factors to 3D Animation Costs

First off, the length of 3D animations is an important factor to consider when producing a video. It affects the overall price and should be taken into account in the budgeting process. As demonstrated by the graphic below, longer videos will naturally have higher production costs. That being said, certain styles may require more time depending on the level of detail or complexity desired.

For example, if you are looking for photorealism, your animation might require additional rendering time to achieve realism. Additionally, some videos might benefit from spending more time on development, which increases the duration of the video as well as its quality.

It's important to consider all of these elements when planning a 3D animation project, as they will affect both cost and the timeline. If you are unsure of what length is optimal for your project, we can help you decide on the right balance between budget and quality. With the right approach, your 3D animation will be well worth the investment.

1. Amount of Detail:

   The amount of detail required for an effective 3D animation can drastically affect the cost. For example, a simple walk sequence would require less effort and be less expensive than animating someone walking with Parkinson's disease, which is more complex and time-consuming to illustrate. Consider the ultimate goal for your animation: if you need advanced motions or details that require extra time to represent accuracy, this will add to the cost. One of the most critical stages is discussing your project goals in detail, so we can determine a solid estimate of how much time and money goes into creating a realistic representation of what you're looking for in an animation. Doing so will help ensure you get the most out of your investment in 3D anatomy on screen.

2. Visual Quality:

   Visual quality should be paramount when choosing a 3D animation studio. High-quality visuals can make or break an animation project, and the price you pay should reflect the level of work being produced. It is important to remember that viewers are used to seeing high-quality 3D animations in their daily lives, so your 3D animations must meet those expectations. Paying attention to the details such as textures, lighting, and shading will ensure your animations look realistic and compelling.

   For example, animators can choose between 2D and 3D motion graphics, as well as, frame-based or vector-based animations. They must also decide if they want flat or realistic lighting, linear or nonlinear narrative structure, and even real-time interactions or pre-rendered animations. All these differences can drastically increase the animation's realism and make it seem less like animation and more like real life. Viewing portfolio examples is a great way to determine the visual quality before deciding. Understanding the differences between each style and technique can help ensure you make the right choice for your project.

3. Total Duration:

   The length of the 3D animation is an important factor to consider. Longer animations will require more time and resources, and thus be more expensive. Having multiple elements, such as a beating heart and microbiology, in animation can add to the complexity and cost of production. When measuring costs for 3D animations, most studios charge based on each second of animation created. However, it should also be taken into account that not all parts of an animation are equal; some portions may make use of existing assets which can reduce the time required to produce them, and subsequently decrease the overall expense. By keeping track of project details like length, complexity, and asset reuse, you can better understand what your 3D animation will cost.

PRICING

As stated above, these costs vary greatly depending on the required complexity and level of work. For example: medical illustration costs are defined by important details like size, style, and amount of detail. With animation, it's the quality, duration, and type of editing software used plus the project's complexity. The higher the quality requested by the client, the more it will cost.

MEDICAL PRINT GRAPHICS ESTIMATED COSTS

3D animation may not be your most economical visualization solution if your budget is under a few thousand dollars. An alternative solution is a print graphic such as a 2D or 3D illustration. This will replicate some of the qualities of animation but at a substantially lower cost.

WEBGL INTERACTIVE 3D ESTIMATED COSTS

3D animation may not be your most economical visualization solution if your budget is under a few thousand dollars. An alternative solution is a print graphic such as a 2D or 3D illustration. This will replicate some of the qualities of animation but at a substantially lower cost.

3D MODELING PRICING:

These estimates above cannot replace a solid cost calculation based on a detailed briefing and subsequent proposal. This helps eliminate any change orders. Please note any outside scope costs are billed at $90 per hour.

HERE ARE SOME EXAMPLES OF OUR 3D ANATOMY TO STREAMLINE PRODUCTION.

01: GETTING STARTED

Our team starts pre-production by defining your objectives, timeframe, budget and content resources to develop the end product. We will walk you through every step, and you will have complete control over your final product. Research is key in the development of any product, and we work closely with clinicians and physician consultants by reviewing all references to begin building the foundation for the animation. This is necessary to define the purpose of the product, whether it is for a medical device, surgical procedure, or therapeutic, this is necessary to define the purpose of the product.

After we have defined the project and the end user, our team of Project Managers, Art Directors, and Animators work closely together to plan development. Once the script has been reviewed and approved by our team, we focus on bringing the visuals to life through a storyboarding process. This visualization starts by creating storyboards, concept designs, style, and look & feel.

02: STORYBOARDING

Our storyboards are developed with attention to detail and accuracy, providing a high-quality visual guide for the production process.

Our close collaboration between medical advisers, storyboard artists, medical writers, and creative directors ensures that all feedback rounds are addressed quickly, avoiding time-consuming renderings. The accurate digital drawings contained in our storyboards are easy to rework and provide detailed guidance for discussions, approvals, and briefs.

Our storyboards serve as the blueprint for our productions - taking all ideas from conception to completion.

03: LOOK AND FEEL

The 3D elements developed by the graphics team are then used to produce the animations. Animators use these still images as a reference to ensure that the final product matches the vision of the concept.

This process helps ensure accuracy and consistency, as well as provides an opportunity for any necessary revisions or adjustments before proceeding with production.

04: 3D PRE-ANIMATION

The 3D animation will be created using the approved storyboards and style sheets staying true to the original direction.

Pre-animatic videos at a lower quality will be used to provide client feedback with visual direction. This reduces the number of iterations needed for completion.

05: FINAL 3D ANIMATION

Once these iterations are approved, high-quality layered 3D visuals will be rendered using our massive local GFX render farm which greatly expedites this process.

These 3D frames are then imported into After Effects compositions and synchronized with narrations from a voice-over recording. Minor adjustments in timing are made as necessary.

Final "Infusion Therapy" Video

06: FINAL DELIVERY

Finally, additional video editing is completed due to branding, updates or changes, including sound effects to finish the video. We would then discuss with our clients if there are any specific delivery formats needed. The final product can be delivered in a variety of formats according to customer requirements.

07: CONCLUSION

The expertise of our team ensures that the highest quality of 3D animation will be created with attention to detail and accuracy throughout each stage of production. We understand the importance of delivering a product that meets the client's needs and expectations, and we are committed to providing an efficient and seamless animation experience.